SkillOnNet is thrilled to announce the appointment of Malcolm Farrimond as the new Head of Bingo. With a wealth of experience spanning nearly two decades, including a significant six-year tenure at PlayOJO, Farrimond brings unmatched expertise in bingo product management. He has played a pivotal role in shaping PlayOJO Bingo into one of the UK’s most celebrated brands, known for its innovative approach and memorable events. Farrimond's contributions range from launching popular rooms like the Equaliser room to organizing unique events such as Gemma Collins’ drive-in bingo, marking his versatility in transforming the bingo space.
As the new Head of Bingo, Farrimond will oversee strategic development for SkillOnNet’s bingo offerings. His main focus will be on creating more engaging, fair, and innovative experiences for players in the United Kingdom and internationally. His passion for the game and his impressive track record of success make him the perfect candidate to drive SkillOnNet’s bingo division to new heights.
A Career Defined by Innovation in Bingo
Malcolm Farrimond’s career in the gaming industry has been nothing short of impressive. With over 19 years of experience, his expertise is deeply rooted in the bingo sector. Before joining SkillOnNet, Farrimond played a central role at PlayOJO, where he helped launch several groundbreaking bingo initiatives. Under his leadership, PlayOJO Bingo became synonymous with creativity and player-focused innovations.
At PlayOJO, Farrimond was instrumental in the integration of bingo products into an existing casino platform, working closely with network providers to ensure seamless implementation. His role evolved into product ownership, where he managed the entire bingo lifecycle, including user experience (UX), customer relationship management (CRM), analytics, and marketing strategies. Farrimond’s work on product development led to the creation of some of the most engaging bingo promotions and game offerings, ensuring the brand stood out in the competitive landscape. His career achievements also extend to managing daily workflows for new product launches, where his strategic insight played a key role in maintaining player retention and engagement.
SkillOnNet: A Leading Name in iGaming Innovation
SkillOnNet has built a reputation for being at the forefront of the online gaming industry. Founded in 2005, SkillOnNet has developed one of the most successful casino platforms for the online gaming world. The company has expanded its reach globally, offering over 3,000 games including slots and table games, all designed with a focus on providing the best player experience.
SkillOnNet's bingo offerings are a major part of its diverse product portfolio. The company operates a seamless platform that incorporates various elements designed to enhance player engagement, such as dynamic bonus systems, live dealer options, and interactive promotions. SkillOnNet’s bingo platform is known for its stability, scalability, and ease of deployment, offering customized solutions to suit the specific needs of operators.
With a strong emphasis on player retention, SkillOnNet provides operators with the tools needed to create personalized experiences through advanced CRM systems and a robust back office. The company’s multi-currency and multi-language support make it a popular choice for operators around the world. SkillOnNet is also dedicated to compliance, ensuring that its products meet the highest regulatory standards in multiple jurisdictions.
Source:
Meet Malcolm Farrimond - our new Head of Bingo at SkillOnNet, linkedin.com, July 2025
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