As a result of the extension, Playtech will continue to hold the exclusive rights to Deal or No Deal Bingo in the UK through its bingo division, Virtue Fusion, which is why UK players may be surprised to hear of Endemol's involvement. The company's announcement also revealed plans to take the game into the realm of mobile and tablet friendliness.
A number of high profile online bingo brands are powered by Virtue Fusion like bet365, Gala, Ladbrokes, Mecca, Paddy Power, William Hill and plenty more.
Endemol Games managing director, Owain Walbyoff, commented on the partnership saying, “Playtech have done a fantastic job creating a market leading bingo product whilst distributing to many of the UK's top bingo brands.
“We are happy to extend our partnership and look forward to delivering new and updated bingo games as part of our exclusive partnership.”
Dan Phillips, chief operating officer of Playtech Bingo, said, “Deal or No Deal Bingo is one of our most popular branded bingo products and one we continue to take to new heights.
“We're delighted to have renewed our licensing agreement with Endemol Games and have further big plans for the product in the months and years to come.”
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Comments (8)
leannep 03/15/16, 11:03:14 PM
Haven't seen that show on TV in a long time. Had a chance to try out the slot. The slot was unusually good, in my opinion, but it, too, disappeared. But Paddy Power, William Hill, etc--can't get on, in Canada....my boohoo.
Markotik 03/15/16, 06:03:53 PM
I really wish I could play this game since I've followed it on TV for such a long time. But anyway, I think that the extension of the contract between two big companies with amazing product is great news.
CherriesOnTop28 03/15/16, 05:03:23 PM
Not only one of my favorite shows, but has quickly become one of my favorite online games to play as well! So happy to hear this
drtheolen 03/15/16, 04:03:07 PM
Its a shame Serbia is restricted on Virtue Fusion sites, as I would love to play it. For me, of all DOND games that include Parlors, Scratch Cards, Slots etc I think DOND bingo is most amusing to play.
Feelin froggy 03/15/16, 02:03:49 PM
I used to play in the Deal or No Deal at Mecca Bingo when I was in the UK. High anxiety when that phone rings. It's a great bingo room theme and players sure do love them some DOND!
Johnny Karp 03/15/16, 02:03:51 PM
I hope one of the Romanian broadcasters will acquire the licence for this show at some point, even though due to the current gambling regulations around here there isn't much hope at the moment.
zuga 03/15/16, 01:03:48 PM
great news. I really got fond of this game
lipstick_xoxos 03/15/16, 01:03:59 PM
Wow i am really glad to hear this. i think of best Bingo variations come around in a long time is Deal or No Deal. I always loved the show and Howie Mandel too. Who in the world would ever connect a Bingo game to the TV show........brilliant!