GrooveGaming Teams Up with Metronia in Multiplayer First

Technology Innovation Meets Decades of Experience

GrooveGaming (GG), an aggregator and platform, has announced it has teamed up with Metronia, a global leader in video bingo known for developing Bingo Totall and Bingo Choice, the first multiplayer video bingo games offered on a single platform.

Metronia launched in 1978 supplying bingo halls with its unique technology which included video slots, roulette, horse betting and bingo games, and over the years this has progressed to online gaming services too. They have more than four decades worth of experience in this field – and growing, which is why they are recognised as a powerhouse in the bingo industry.

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Groove specialises in five key fields: Platform, Aggregator, Games, GrooveOn (admin backend), and sports betting. The Groove business model allows operators to be connected to multiple content providers simultaneously and at the same time, access new content instantly and effortlessly.

Promotions, bonus management, cashier, CRM, games and an affiliate system are what makes GrooveOn, the admin backend, so vital, framing a player’s journey and allowing the client to make use of these specific marketing tools in what they call “important casino services.”

Platform development is strongly influenced by taking into account the constantly changing landscape of the iGaming space, keeping the company thin with high-end technology and incorporating the art of balancing price to service, with service as important as the technical solution in Groove's management thinking.

Technology innovation allowing operators to activate a range of features to enhance customer experience and engagement is just one of the reasons why Groove is becoming the aggregator of choice around the world, as it paves the way for improved retention, extended play and a higher yield.

Metronia's president, Felix Sanchez, commented: “Metronia entertains people all over the world and this new partnership with Groove will significantly extend our distribution as well as cultivate new opportunities with Groove's cluster of tier-1 operators and beyond. The emotions our games generate in players are the focus for everything we do and through this agreement we will be reaching a lot more players.”

Yahale Meltzer, COO at GrooveGaming said: “With deals like this one we are easily surpassing adding over 100 new games every month, as well as bringing the variety that only a world leader like Metronia can bring. We are thrilled with this new partnership and look forward to bringing Metronia's world-class content to our operators and their players.”

GrooveGaming offers more than 5,000 games from 60+ providers…

…including Prosperity Pearls, Infectious 5, Rich Diamonds, Blast and Ring of Riches. What are they made of? 27 people, an office dog, an excessive amount of coffee and one mission!