ProgressPlay Launches Next-Gen Sweepstakes Solution at SiGMA Europe 2025

ProgressPlay Launches Next-Gen Sweepstakes Solution at SiGMA Europe 2025

ProgressPlay, a leading iGaming platform and solutions provider, has announced its major presence at SiGMA Europe 2025 in Rome, where it will unveil its cutting-edge Sweepstakes Solution. The company will be located at stand 4246, showcasing how the model enables operators to enter new and complex markets through a compliant and high-impact framework.

The event will serve as the launch platform for ProgressPlay’s most advanced sweepstakes package to date, featuring a full suite of technological and operational tools designed for rapid market entry and long-term scalability. The new solution offers a proven alternative to real-money gaming, driving strong player engagement and lifetime value.

A Strategic Gateway for Global Operators

Marina Nahhas, Head of B2B Sales and Marketing at ProgressPlay, highlighted the strategic role of the new product. She stated that global demand for engaging, compliant gaming experiences has never been higher and described the Sweepstakes Solution as a strategic master key for operators aiming to unlock new revenue streams without traditional barriers.

She added that ProgressPlay will demonstrate to partners how to seamlessly integrate the model, leveraging its robust platform and extensive content library to build loyal player communities from day one. The company is inviting operators, brands, and potential partners to schedule private meetings at SiGMA Europe 2025 to see the live demonstration and explore customized partnership opportunities.

End-to-End Solution and Vision for Growth

ProgressPlay’s comprehensive Sweepstakes Solution includes a sweepstakes engine, a portfolio of games optimized for the model, customized back-office management tools, and other integrated features that allow operators to focus on player acquisition and growth.

Itai Loewenstein, CEO of ProgressPlay, emphasized that this launch aligns with the company’s global expansion vision. He noted that in an industry defined by evolution, true leadership means providing partners with the tools to lead, not just adapt, describing the Sweepstakes Solution as a testament to that commitment.

He added that the company aims to empower its partners to explore new frontiers “with confidence and agility.” Loewenstein concluded that stand 4246 at SiGMA will be “a must-visit destination for any operator or brand looking to diversify their offerings and future-proof their business.”

ProgressPlay provides Whitelabel, Turnkey, and Standalone Licensee iGaming Solutions, backed by UKGC, MGA, and Irish Bookmaker licenses. Its offerings span over 4,000 casino games, 140,000 pre-match events, 70,000 live matches per month, and 120 sports types, including the newly added UK horse and dog racing for the UK and Irish markets.

With offices in London, Malta, and Cyprus, ProgressPlay powers over 150 casino and sportsbook brands through its full-service iGaming platform. Its services include payment processing, VIP management, customer support, CRM, localization, compliance, gamification, flexible bonus systems, and affiliate and player management.

Source:

ProgressPlay to Unveil Next-Generation Sweepstakes Solution at SiGMA Europe 2025, Redefining Market Entry and Player Engagement, October 2025.

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